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Experts say that the government’s measures against harmful rumors are “an extension of what we’ve been doing for 10 years.

We have been reporting in this series about the ripple effect of the release of tritiated water into the ocean.

Many people concerned about the release of tritium into the sea are concerned about the reputational damage.

On the 24th, the government presented an interim summary of the immediate measures to deal with the reputational damage.

First of all, as a measure to prevent reputational damage, fish should be raised in treated water and information should be disseminated in an easy-to-understand manner.

The measures include monitoring by international organizations and ensuring transparency.

In the event of reputational damage, a new fund will be set up to temporarily purchase frozen marine products, and sufficient compensation will be provided to match the actual damage.

Looking at it this way, it seems to be a continuation of the previous measures. We examined whether these measures are really effective.

Chief Cabinet Secretary Katsunobu Kato
“We will create an environment in which we can overcome rumors and continue our business with peace of mind, even if rumors should arise.

A meeting of relevant ministers on March 24.
The government has put together a list of immediate measures to deal with the reputational damage caused by the release of treated water.

The government and Tokyo Electric Power Company (TEPCO) plan to release treated water from the Fukushima Daiichi Nuclear Power Plant into the sea by the spring of the following year.

One of the fishermen in the prefecture commented on the measures taken.
“One of the fishermen in the prefecture said, “The decision was made without any discussion or explanation.
“One of the fishermen in the prefecture severely criticized the measures, saying, “We can’t accept it and this way of proceeding is unacceptable.

The prefectural fishermen’s federation also said, “We haven’t received an explanation from the government yet, and we want to wait for that before considering our response.

There is a strong opposition to the release of radioactive materials both inside and outside of the prefecture.

“They have not yet fulfilled their promise not to release the radioactive materials without the understanding of the people concerned.

Professor Ryota Koyama of Fukushima University, who has studied reputational damage in the prefecture and served as a member of the government’s subcommittee, points out that the latest measures to curb reputational damage are “almost the same” as the previous measures.

Professor Ryota Koyama, School of Food and Agricultural Sciences, Fukushima University
“I’m concerned that if this is the case, it’s just an extension of what we’ve been doing for the past 10 years, and if we say we’re going to release the pollutants two years from now under the same conditions, the problem will get bigger.

Another problem is the assumption that reputational rumors will occur, according to Professor Koyama.

Professor Ryota Koyama, School of Food and Agricultural Sciences, Fukushima University
“If we assume that harmful rumors will occur, then we cannot agree to that, and I think the whole premise is that we should not create a situation two years from now where the price of (marine products) falls to the point where we have to buy them, or where trading is suspended.

He also said that we need to analyze the current situation and rethink what we should do to prevent harmful rumors.

Professor Ryota Koyama, School of Food and Agricultural Sciences, Fukushima University
Professor Ryota Koyama of Fukushima University’s Department of Food and Agricultural Sciences said, “Consumers and distributors in Tokyo do not have a good understanding of the situation. I would like to see a process of analyzing this lack of progress and then formulating countermeasures based on the current situation.

https://news.yahoo.co.jp/articles/72f01ddbbd66f0054fbe93f1f8892fc63747493e?fbclid=IwAR17VG3KBgoM1uVOKeZuzQ-Pqj3utQJvme_6bij3_RyKFgorZowD4g0HUw0

August 27, 2021 - Posted by | Fukushima 2021 | , ,

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